Basic Resell Rights and Resale Rights.
By purchasing a product with basic resale rights, this allows you to sell the product as your own, but your customer receives no rights to resell.
Master Resell Rights and Master Resale Rights.
Both terms offer the same type of rights. With these type of rights you have permission to pass on the rights to resell, and your customer has the rights to pass on the resell rights too. These type of rights have many options, sell for personal use, sell basic resell rights, or sell the Master Resell Rights.
Private Label Rights and PLR.
We like to call these rights the rights of “substance.” Private label rights (PLR) allow you not only to buy the product but also change the product in any manner you see fit. There’s more: you can change or alter the product even if it’s just the title or first and second paragraphs of the e-book, and then put your name as the author.
Give Away Rights.
These allow you to give the product away for free normally to help build a mailing list, or to keep your current subscribers happy by providing a free product.